The Auripy Blog
Practical, no-fluff guides on music distribution, royalties, promotion and release strategy — written for independent artists in India.
How to Release Your Music on Spotify in India (2025 Step-by-Step Guide)
A complete step-by-step guide for Indian artists to release a song on Spotify — distributor, WAV files, ISRC codes, cover art and what happens after submission.
Best Music Distribution Platforms in India 2025 — Auripy vs DistroKid vs TuneCore vs CD Baby
Honest comparison of the top music distributors for Indian artists in 2025. Pricing, royalty %, Indian DSP coverage, UPI payouts and support compared side-by-side.
What Are Music Royalties? A Simple Guide for Indian Independent Artists
Understand streaming royalties, mechanical vs performance royalties, how much Spotify pays per stream, and how Indian artists get paid in INR.
How to Get Your Song on JioSaavn, Gaana, and Wynk as an Independent Artist
You can't upload directly to JioSaavn, Gaana or Wynk. Here's exactly how independent artists get their music on India's biggest streaming platforms in 2025.
How Much Does Music Distribution Cost in India? (2025 Real Pricing Guide)
Real 2025 pricing breakdown for music distribution in India — per-release, annual, free and commission models compared. What an indie artist actually pays.
ISRC and UPC Codes for Music — What They Are and Why You Need Them
ISRC and UPC codes explained simply for indie artists — what each does, why royalty tracking depends on them, and how Auripy includes both free.
How to Promote Your Music on Instagram as an Independent Artist in India
Practical Instagram promotion playbook for Indian indie artists — Reels, link in bio, micro-influencer collabs, and artist profile linking that actually drives streams.
How Hindi Rappers Can Distribute Music Independently in India
Distribution playbook for Hindi and Desi rap artists — explicit content tagging, lyric cards, Reels strategy, and which platforms perform best for hip-hop in India.
How to Release Devotional Music and Bhajans on Streaming Platforms in India
Devotional and bhajan music has the largest underserved listener base in India. Here's how independent artists distribute religious music to Spotify, JioSaavn, Gaana and Wynk.
Music Cover Art Guidelines for Spotify, Apple Music & All Streaming Platforms
Exact cover art specs and rejection rules for Spotify, Apple Music, JioSaavn and Gaana. Sizes, formats, what's allowed and what gets your song rejected.
Spotify for Artists India — How to Claim and Optimize Your Artist Profile
Step-by-step guide to claiming your Spotify for Artists profile in India, adding bio and photos, Spotify Canvas, and pitching to editorial playlists.
First-Time Artist Release Checklist — Everything You Need Before You Distribute Your Music
Complete pre-release checklist for first-time Indian artists — WAV file, cover art, metadata, ISRC, release date, social profiles, promotion plan.